Join Team shōkakkō: Internship Opportunity – Autumn 2025
Help shape the future of shōkkakō: A studio for Small (Certain) Happiness
shōkkakō – Small (Certain) Happiness is an emerging brand and individual happiness studio inspired by Japanese and East Asian philosophy of intentional, mindful living. Through sensory products, playful reminders, and reflective experiences, we aim to help people notice, appreciate, and create joy in everyday life.
As the sister company of Lolo x Design Lab—a strategic design studio working at the intersection of systems thinking, human-centered design, and social innovation— shōkakkō will give you hands-on experience designing and building a purpose-driven brand in real time.
🌱 What You’ll Work On
You’ll join one or more of the three core work streams, contributing to real-world experimentation, business model design, and creative production:
1. Service & Experience Design
Co-design meaningful experiences, workshops, and physical/digital touchpoints for the brand
Review, redesign, and improve the holistic user journey—including key artefacts and service flow—to enhance how people experience the brand
Conduct user research and contribute to service iteration and prototyping using human-centered design
2. Content Concept Design & Production
Translate the brand’s philosophy into immersive content through video, photography, sound, and print
Draft and produce new content concepts—whether as series or standalone pieces—that communicate themes of intentional living, mindfulness, gratitude, and emotional resilience
Help evolve brand storytelling across social, web, and physical formats
Support creative strategy and produce multimedia content for our online channels
3. Marketing & Business Development
Test and iterate business model hypotheses through real-world experiments
Conduct ongoing research into alternative solutions, adjacent products, or emerging trends in wellbeing, self-development, and lifestyle brands
Help design and run early adopter campaigns, partnership strategies, and influencer outreach
Use marketing data and feedback to refine messaging, positioning, and go-to-market strategies
💫 Who You Are
You’re excited by design, storytelling, wellbeing, and early-stage start-up building
You’re drawn to mindful aesthetics and inspired by Nordic or East Asian culture
You’re collaborative, curious, and motivated by individual ownership and working independently
You have relevant skills or background in design, content, strategy, marketing, or research (portfolio encouraged)
You’re fluent in English (other languages are a plus)
You can commit 32 Hours/week from September 2025 to February 2026
🌸 What You’ll Gain
A rare chance to co-create and shape a purpose driven brand from the ground up
Hands-on experience in service design, business design, and digital content creation
Exposure to design-led innovation and lean startup strategy
Monthly 1:1 coaching sessions from an ICF-accredited coach to support your personal or professional goals
Please note: This is an unpaid internship. Business-related expenses will be covered upon agreement.
📩 How to Apply
To apply, send the following to lolo@loloxdesign.com:
A short reflection (3–5 sentences) on what excite you the most about this internship ad and how this internship aligns with your personal or career journey.
Your CV
A portfolio or examples of past work (if applicable)
Selected applicants will be invited for an interview with the founder.
We will close applications once we’ve received a sufficient pool of candidates, so early submissions are encouraged.